Nurture better relationships through email marketing
Nurturing your audience doesn’t need to be an afterthought. Regular communication, delivering value and nurturing your tribe will build better relationships. That’s why we’ve created Nurture Copy™.
Email doesn't have to be difficult
It’s no secret that nurturing is one of the greatest skills that you can learn. We’ve even recorded a whole podcast episode on this subject.
One of the best ways to nurture your clients, and all those awesome prospective clients who are learning more about your business, is via email marketing.
You’ve probably tried email marketing at some point in the life of your business. Most of us have. How did it go?
Your likely answer here is that it went okay, but then you got busy and missed a few emails – eventually giving up.
You may even have come back to that email list 6 or 12 months later and tried sending a fresh email. However, when there was little engagement and a bunch of unsubscribes, you felt despondent and didn’t understand why.
Email doesn’t have to be difficult. Let us explain why…
Emails build relationships
After finishing a project with a client, how are you following up with them and staying in touch? What is keeping your business ‘front of mind’ with your audience?
What about the leads and prospects who joined your email list through one of your marketing funnels or a great blog post that you wrote?
Sending out a regular email newsletter allows you to build a relationship with clients and leads. You can engage them with valuable information, stories and remind them about services or offers from your business.
What better tool do you have available to you right now that keeps you front of mind with your audience?
You can send great emails
There are typically two things that will stop someone like you from getting the most out of email marketing. Let’s talk about those…
Firstly, your brain will likely be screaming at you. “You don’t have enough time”.
It’s tough running a digital agency. Client work takes up most of your time. And that’s fair isn’t it? After all, completing projects for your clients is what pays the bills, keeps a roof over your head and food on your table.
Not believing there’s enough time to write a regular email newsletter is the first stumbling block.
Can you hear the next thought already? How about this one: “I don’t know what to write”.
Again, this is really common and a perfectly valid reason not to write emails. No-one wants to send out an email that feels like you’re phoning something in or not really trying.
Your audience is important to you. You care about them. So you want to have a clear idea about what to write and how to engage your audience.
What if there was a service that could help you? The power to send great emails would be at your fingertips.
Introducing Nurture Copy™
Allow us to introduce you to Nurture Copy™. This is a monthly service where we will be providing email copy that you can send to your clients.
Every month you’ll have access to a selection of emails on different topics and services.
You can take these emails and queue them straight up in your email software. Or you can edit and tweak them further to really dial them into your audience.
It’s a lot more than just emails though. Check out the Features page to learn just what you’ll be getting when you sign up.
Who is Nurture Copy™ for?
We’re creating Nurture Copy™ for digital agency owners, designers and marketers just like you.
Emails written for agency owners by agency owners.
You understand just how important relationships are. You want to be able to nurture and grow your audience – but you don’t want to hunt for a genie in a magic lamp, just to be able to get some more time in your day.
This is a magic lamp. You don’t need to rub it. There is no genie. Just great emails that you can use and send to your audience.
So now you know what to write AND you have the time to send out emails. Awesome right?
What makes Nurture Copy™ different?
The Nurture Copy™ concept first came about in the summer of 2019. We understood from our audience that they suffered from the same old pain points when it comes to email marketing:
- Not enough time
- Don’t know what to write
- Don’t know where to start
- No engagement
- Not sure about ROI
These are the exact same pain points that every digital agency faces when they start considering or attempting email marketing. We know… we’ve felt them too.
So, we put our heads down and thought about exactly what would be helpful for a digital agency owner when it comes to email marketing.
After surveying our audience multiple times, we’ve reached the format for Nurture Copy™.
Just like Funnel Packs™, we’ve designed Nurture Copy™ to be easy to use, position you as an expert and to save you time.
Over 97% of our audience want Nurture Copy™. Are you on board?
Who are we to be talking about emails?
It’s a great question isn’t it? Who exactly are we?
I’m Matt and I work with my partner Mel.
You probably know us from our first product Funnel Packs™, which we launched in April 2019. Funnel Packs™ has helped over 800 agency owners, designers and marketers to set up a marketing funnel in their business and generate more leads.
We’re passionate about nurturing. We have a podcast on it and it’s also in our company name (Nurture Flow Ltd).
We want to help agency owners like you to win back time. It’s your most precious resource and something you can’t get back once it’s gone.
With Nurture Copy™, we want to give you the power of great email marketing. But most importantly, we want it to be quick and easy, so that you have more time to spend with those you love.
Ready to join the adventure?
If you love the sound of building better relationships with your audience then you’re our kind of person.